Economic Impact and Community Benefits Report

TENNESSEE ATHLETICS ANNUAL IMPACT ON THE ECONOMY

  • $463.9M in overall economic impact on the State of Tennessee
  • $618.3M in overall economic impact on Knox County
  • FB has an overall economic impact of $347.0M on TN and $355.7M on Knox County
  • $42M impact reflects an average FB game weekend
  • 70% of football game attendees reside outside of Knox County
  • $140 represents the average daily spend of a Tennessee resident coming to Knox County for a FB game
  • 25% of football game attendees reside outside of the State of Tennessee
  • $308 represents the average daily spend of a non-Tennessee resident attending a FB game
  • MBB has an overall economic impact of $89.3M on TN and $108.4M on Knox County
  • WBB has an overall economic impact of $23.7M on TN and $42.6M on Knox County
  • Major sectors impacted for State of Tennessee include Hotels ($64.0M), Food & Beverage ($46.2M), and Limited Service Restaurants ($22.3M)
  • Major sectors impacted for Knox County include Hotels ($73.9M), Food & Beverage ($30.0M), and Limited Service Restaurants ($52.5M)
  • Supports 4,456 jobs throughout the State of Tennessee
  • Support 6,500 jobs throughout Knox County
  • Generates $27.6 million in state and local government tax revenues (excluding ticket taxes)
  • FB generates $18.6 million in state and local government tax revenues (excluding ticket taxes)

With over 500 student-athletes representing twenty sports, Tennessee Athletics is a vibrant organization focused on the pursuit of comprehensive excellence in the classroom, on the field, and amongst the community. Tennessee Athletics measures this pursuit in many ways primarily by academic and athletic performance. However, various other positive outcomes are realized by individuals and entities as a byproduct of the presence and activity of Tennessee Athletics. These positive outcomes, whether quantifiable or non-quantifiable, warrant recognition due to their integral role with the economy and community. Tennessee Athletics, along with supporters and beneficiaries, should remain informed about the collective economic and social value being produced and shared from athletics events, financial transactions, and community activities. As such, Tennessee Athletics periodically documents these outcomes for individuals to better understand the value of Tennessee Athletics on the economy and community.

In August 2015, Tennessee Athletics retained Tripp Umbach, a national leader in economic impact research and analysis, to produce a comprehensive report measuring the economic, employment, and government (tax) revenue impacts from operational and visitor spending both at the state and local levels. The analysis measures the impact of Tennessee Athletics as a whole and also includes breakout analysis for football, men's basketball, and women's basketball. Additionally, the report identifies a diverse range of intangible community benefits. For detailed information, please view the following links:

Economic Impact and Community Benefits Report Overview

  • Study Period: Financials from Fiscal Year 2014-15 and Game Attendance from Spring/Fall 2015 and Winter 2016 Seasons
  • Report Includes: Tennessee Athletics with breakout analysis for football, men's basketball, and women's basketball
  • Study Geography: State of Tennessee and Knox County
  • Methodology: IMPLAN

For further information about the project, please contact the following individuals:

 

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