MISSION- Through best sales practices and first-class customer service, IMGL aims to cultivate personal relationships and provide the Tennessee fans with the ultimate Big Orange Experience.
In the summer of 2011, IMG Learfield Ticket Solutions joined Tennessee to assist with its efforts to sell tickets for football, men's basketball, women's basketball and baseball with a goal of reaching out to the enormous Tennessee fan base by helping to provide a more personal customer service to a wider range of season, mini-plan, and group buyers.
Housed on campus in the Brenda Lawson Athletic Center, a General Manager and a group of seven Account Executives work in conjunction with the Tennessee Fund office to raise donation dollars and increase ticket sales. Through its customer service relationship building, to date IMG Learfield has generated more than $7.7 million in season, mini-plan, and group ticket sales revenue, which includes over 13,000 football season tickets, 3,200 basketball season tickets, and 1,700 Lady Vol season tickets. Additionally, IMG Learfield has raised more than $1.5 million in TN Fund Donations for the athletic department.
"We are thrilled to meet this $1 million sales milestone for Tennessee, because it validates that our model of a professional, customer-service oriented sales team can yield incredible results, even at a university with such storied athletic success like Tennessee, Our sales programs were developed in college athletics for college athletics, and I believe our results prove our model works." - Matt DiFebo, Vice President of IMG Learfield Ticket Solutions
"The IMG Learfield Ticket Sales operation has really filled a void for us at Tennessee. It's given us the resources to provide first-class, personal customer service to a much larger group of our customers than our full-time staff could ever accommodate. IMG has been professional, effective and have proven to be first-class representatives of not only IMG but the University of Tennessee." - Chris Fuller, Senior Associate AD for External Operations for Tennessee
Tyler Reichwein was named the general manager at the University of Tennessee of IMG Learfield Ticket Solutions in May of 2013.
Previously, Tyler was the general manager at Georgia State University in Atlanta. While at Georgia State, Tyler and his team helped the athletic department reach unprecedented levels of revenue success in both Basketball and Football. During his tenure, menís basketball increased its season ticket base by over 50%, new season ticket sales by 405%, and group sales by 140%. Football was also a major focus as the sales team increased new season ticket sales by almost 90% and group sales by over 80% after arriving only four month before the season.
Prior to Georgia State, Tyler was a senior account executive with IMG Learfield Ticket Solutions at the University of Tennessee. At Tennessee, he generated more than $550,000 in new ticket sales revenue. He was recognized as the nationís top overall salesperson for IMG Learfield in 2011.
Prior to joining IMG Learfieldís UT team, Tyler was the top-selling account executive at the University of Central Florida where he sold over $500,000 in total ticket sales revenue in 2010.
Tyler graduated Summa Cum Laude from Webber International University where he also lettered in Baseball. He and his wife Amanda had their first child, Mabry Grace Reichwein, in August of 2013.
Donnell began working with IMG Learfield Ticket Solutions in June of 2011 as an account executive at the University of Tennessee. Prior to working with IMG, Donnell was an account executive at the University of Central Florida and interned with the Tampa Bay Lightning and Tampa Bay Rays in Ticket Operations. A native of Roanoke, Virginia, he graduated from Shenandoah University in Winchester, VA while majoring in Sport Management.
John Mark Freeze started with IMG Learfield Ticket Solutions in January of 2013 as an account executive at the University of Tennessee. Prior to working with IMG, John Mark was a member of the game night entertainment staff for the New Orleans Hornets and also served as the General Manager at Shanghai Resort on Norris Lake. A native of Laurens, SC, he graduated from Coastal Carolina University in 2010, while majoring in Sport Management and serving as a manager for the menís basketball team.
Matt Beam started working with IMG Learfield Ticket Solutions in August 2012 as an Account Executive at Auburn University. In November 2013, Matt was given the opportunity to return to his Alma Mater as an Account Executive at the University of Tennessee. Prior to joining IMG Learfield, Matt worked for the Tennessee Smokies Baseball Club as a Group Sales Assistant. A native of Knoxville, TN, he graduated from the University of Tennessee in May 2012 with a bachelor's degree in Sport Management and a minor in Business, while serving as an intern for the Vol Network.
Amanda Shugarts started working with IMG Learfield Ticket Solutions in March 2013 as an Account Executive for the University of Richmond. In January 2014 Amanda was given the opportunity to join the Tennessee team as an Account Executive. A native of Alabama, she graduated in July 2013 with a bachelorís degree in Sport and Fitness Management from Troy University, while serving as an intern with IMG Learfield.
Sarah began working with IMG Learfield Ticket Solutions in March 2014 as an account executive at the University of Tennessee. Prior to joining the IMG team, Sarah worked with the Tampa Bay Buccaneers in Guest and Member Relations. A native of East Lansing, Michigan, she graduated from the University of Michigan in 2012 while majoring in statistics and psychology.
Sammy Swiger started working for IMG Learfield Ticket Solutions in February 2014 as a Property Assistant at the University of Tennessee. Prior to joining IMG Learfield, Sammy was a Cross Marketing Associate for Goldís Gym Mt. Dora. A native to the Central Florida area, Sammy graduated from the University of Central Florida in August 2013 with a Bachelorís Degree in Marketing.